How to watch Wednesday's hardware showcase and what to expect from Samsung Unpacked 2024

Samsung Unpacked 2024 Overview

Samsung Unpacked 2024 kicks off on Wednesday at 6 a.m. PT/9 a.m. ET, scheduled early to align with Paris’ local start time of 1 p.m. CET. The event coincides with Paris gearing up for the Summer Olympics, an event heavily sponsored by Samsung.

Foldables in the Spotlight

As per tradition, foldables are expected to dominate the event. Samsung’s consistent six-month flagship release cycle has focused on Galaxy S devices in the winter and Galaxy Z Fold and Flip models in the summer since retiring the Note series in 2022. This year’s event promises to be packed, featuring updates on foldables and other innovations.

The Galaxy Z Fold 6 is rumored to feature a thinner, lighter design, a new 22:9 aspect ratio, a brighter screen, and an improved aluminum shell. It may also receive a battery upgrade. Both the Fold 6 and Flip 6 will be powered by Qualcomm’s Snapdragon 8 Gen 3 processor, first unveiled last fall.

Focus on Galaxy AI

AI will be a key focus, with Samsung building on features introduced earlier this year, such as new camera tools and partnerships like Circle to Search with Google. However, Samsung faces the challenge of distinguishing its Galaxy AI from competing Android and Gemini features.

Galaxy Ring and Wearables

Samsung is expected to provide more details on the Galaxy Ring, a wearable aimed at competing in the growing smart ring category, currently dominated by Oura. The Galaxy Ring is rumored to be priced around $300, with speculation about a potential premium health software subscription.

Additionally, leaks suggest updates to Samsung’s earbuds, potentially adopting a stem design similar to AirPods, and a revamped Galaxy Watch 7 featuring a new BioActive sensor. Together, these devices are expected to enhance Samsung’s health and fitness platform, capitalizing on Apple’s recent patent challenges.

Other Highlights

Samsung is also expected to showcase its latest accessories, including the Galaxy Buds, designed for greater functionality and ease of use. With a new oblong charging case and other innovations, Samsung aims to refine its product ecosystem.